Transforming Data Into Strategic Growth
Stop Guessing and Start ScalingFrom GA4 setup to marketing automation and dashboards, Optimize Analytics delivers clear, actionable insights tailored to your business goals with fast response times and measurable results.
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Services We Do Best
Website Analytics
From KPIs to custom tracking, we turn messy data into clarity. Get reliable numbers you can trust and insights you can act on.
Marketing Automation
Cut the manual work and connect your stack. From Zapier to GoHighLevel, we build workflows that save time and scale impact.
Dashboards and Reporting
No more scattered reports. We design clean, real-time dashboards for ads, CRMs, and databases so you see the whole picture at a glance.
Case Studies - Real Results
We don’t just hand over dashboards and walk away, we partner with brands to solve growth bottlenecks and prove ROI. From fixing broken funnels to scaling ad performance, our case studies show how data-driven execution turns challenges into measurable wins.
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Flyma: Performance Marketing
Our client, Myanmar’s biggest travel agency, faced challenges in granular insights, efficient marketing spend, and…
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NGO
Our NGO client, armed with a $30,000 monthly Google grant, faced underoptimized campaigns. We restructured…
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Edtech
An EdTech startup aspired to expand its subscriber base. See how our three-pronged strategy led…
We Believe Data Should Make You Smarter, Not Slower
Who We Help
We work with digital agencies, growth-stage startups, and ecommerce teams who are drowning in data but starved for insight.
Whether we’re setting up GA4, cleaning up your GTM, or building dashboards your CEO actually uses, we make sure every insight leads to action.
Experience
10+ years in analytics and digital strategy, helping teams move from confusion to clarity.
Expertise
Certified across GA4, GTM, Mixpanel, Adobe Launch, Power BI, and other leading tools.
Process
Built for lean teams, our systems are fast, scalable, and highly usable.
Values
We lead with clarity, transparency, and fast turnaround times for every client.
Navigating Analytics One Post at a Time
For trends, insights, and strategies in the analytics and automation world.
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Trusted by founders & specialists across the globe
Arif is a key performer in providing Google Ads strategy and execution. I rely on Arif to develop metrics, implement tracking and manage Google ad campaigns cost-effectively. Arif is a clear communicator and generous collaborator who makes it easy to stay informed: he presents his data/findings in live reporting dashboards in Google Data Studio, and is always accessible by email, chat and video call. I highly recommend Arif Ahmed to any organization needing an expert in Google Ads who is also a joy to work with.
Arif was great to work with. He was incredibly knowledgeable and did a great job helping us setup analytics tracking within our product. I would certainly work with Arif again.
Arif Ahmed has been a great aset for our business. He has brought in depth knowledge and ability to implement our tracking of the behaviour of our members. It is and will be of great, great, value. Other than being very effective, Arif keeps his deadlines, and is a good communicator who understands how to keep juggling all the tasks towards the planned goal. We will keep working with Arif for long as things look now.
Working with Arif has been an exceptional experience. His deep expertise in web analytics, GA4, and tag management is evident in every aspect of the project. He provided clear and actionable insights that significantly improved our tracking accuracy. What truly stood out was his ability to quickly identify and resolve tracking issues with remarkable efficiency. Communication was seamless — timely updates were always provided, keeping the project on track. Thanks to his support, we've seen a noticeable improvement in data accuracy, which is now helping us make more informed business decisions.
Arif has been thorough and accurate in his work as well as being highly responsive and willing to support. I would not hesitate to work with Arif again or to recommend his work in tagging and analytics set-up.
Excellent support for a last minute urgent task! Was able to complete everything required. Amazing communication and skills! Thank you Arif!
Arif has been instrumental in enhancing our analytics capabilities. His expertise in troubleshooting was evident, and his initiative to create custom segments allowed for precise tracking of our experimental results in Google Analytics. Moreover, his skillful creation of a comprehensive Looker Studio report now enables us to effortlessly monitor our affiliate and AdSense revenue across various pages. Arif's contributions have undoubtedly elevated our data analysis processes.
Arif is a very professional and responsive person to work with, that knows his way with Analytics and other Google products.
Arif was excellent to work with. He has a thorough command of modern analytics for web and mobile applications. In particular Mixpanel and Google Tag Manager. He was totally professional with great communication skills and very well spoken English.
Arif has set up website analytics and conversion tracking for more than 20 of our client websites. His work is consistently top-notch, and his breadth of measurement strategy, paired with his deep knowledge of technical implementation for Google Analytics and Google Tag Manager, is exceptional. Arif’s unique ability to combine strategy with execution ensures that every data point is accurately tracked and meaningful.
